AMP-DiamondsUK: Leading distributor AMP has launched a new reward programme for purchases of Mitsubishi Heavy Industries air conditioners.

Launched this week, AMP Diamonds allows new and existing customers to collect points on MHI purchases which can be redeemed at some of the biggest brands, including Amazon, John Lewis, Red Letter Days, Hotel Voucher Shop and Marks & Spencer. AMP says that customers will also enjoy exclusive business benefits, such as extended product warranties and marketing cashback.

“We’re proud to launch this exciting reward programme offering both existing and new customers unique benefits when they purchase MHI products from AMP,” said company co­-founder Polly McConachie.

“We have carefully selected a range of retailers to work with, and we plan to offer a wider choice moving forward so there will be something for everyone. It’s free to join the programme and we anticipate very high uptake,” she added.

“We have established ourselves as leaders in the industry by providing outstanding service and expertise to our customers since launching the company in 1989. The rewards programme is just one of the exciting announcements we look forward to sharing this year.”

Membership is split into two levels: Diamond Partner and Diamond Select Partner. Customers who qualify for the Diamond Partner level will see their standard MHI warranties extended from three to five years for both parts and labour allowances. The warranties for Diamond Select Partners will increase to six years.

Customers can find more information and sign up at www.ampdiamonds.co.uk.