Parts Town offers WhatsApp support
4th November 2024
UK: Foodservice parts supplier Parts Town UK has introduced a dedicated WhatsApp channel where customers can conveniently chat with the company’s UK team.
The new channel is part of the company’s Next Level Project, described as a long-term initiative to enhance customer experience across all its digital platforms.
“It’s no secret that we live in an ever more digital world,” commented Parts Town UK MD Mike Barrett. “We know our customers and OEM partners are under increasing pressure to drive efficiency improvements within their own businesses to better serve their customers. We firmly believe investments in digital innovation will play an increasingly important role in enhancing the customer experience.”
The WhatsApp channel enables customers to chat with the Parts Town UK’s customer experience team. The new instant messaging option is designed to enable customers to expect rapid responses for the most requested services, including part identification, order status checking, quote requests, technical refrigeration support, trade account applications and general questions.
Parts Town UK is also launching a new technical refrigeration support service, offered exclusively to qualified refrigeration technicians and available through WhatsApp.
“Being able to instantly send photos and videos to our technical team helps reduce the time it takes to identify parts requirements,” said Parts Town UK’s refrigeration product and technical manager Lee Mitchell.
To ensure the highest level of service and safety, some chat options are reserved for customers with trade accounts.
As part of their ongoing commitment to improving digital experiences, the Parts Town UK team plans to roll out the same service level the WhatsApp channel offers to its Website and app live chat service very soon.
The Parts Town UK customer service channel, and technical refrigeration support service, is available on WhatsApp Monday to Friday from 08.30 to 17.30 on +44 7496 716651 or visit the Parts Town UK website for more information.
