FRANCE: The International Institute of Refrigeration (IIR) is calling on all stakeholders to help support World Refrigeration Day by actively promoting the ACR sector to the general public.
The IIR’s call to action aims to raise awareness and boost accessibility of the refrigeration sector from the grassroots up to an international level, and is calling on all stakeholders to organise initiatives in their national markets.
It suggests such initiatives as holding open days at refrigeration training centres, organising a poem or a photo competition in coordination with national engineering schools, proposing initiation to refrigeration webinars in sign language or visiting local schools to give the younger generation an opportunity to discover the field.
In the lead up to the day on June 26, the IIR intends to create and promote a directory of all the different activities that will be organised worldwide in support of the day.
Proposals are invited to be sent to the IIR at [email protected] with the subject Call to Action: World Refrigeration Day, by May 20.
Proposals should include a brief description of the activity, location, time of the event and contact information.