Mostra sees 8% rise in overseas visitors

ITALY: This year’s Mostra Convegno Expocomfort exhibition in Milan proved its growing international status with an 8% rise in overseas visitors.

The biennial show, for domestic, commercial and industrial HVACR technologies, held in March, attracted more than 155,000 visitors, a similar number to the 2014 event. The number of international visitors, from 141 countries, rose by 8% compared to MCE 2014. The international visitor figure of 39,140 accounted for 25% of the total number of attendees.

In particular, the show witnessed a rise in visitors from Asia-Pacific countries including China and South Korea, and from Africa (especially Algeria and Morocco). There was also a sizeable increase in attendees from USA, Chile, and Eastern Europe, with a huge rise in figures from Poland and major increased numbers from Germany, Spain and Switzerland.