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Cooling Post passes 1,000/day landmark

Monthly statistics for the Cooling Post for the 18 months to the end of June 2015. (Click on the image to enlarge)

The Cooling Post passed 1,000 visitors per day for the first time yesterday. By midnight last night, the industry’s favourite news and information website had welcomed a total of 1,168 visitors from around the world.

This landmark achievement follows another record-breaking month in June which recorded the highest number of visits at 14,659 and the second highest number of unique visitors and page views.

“We had come close to the magic 1,000 figure a number of times over the last few months but, until yesterday, it had, frustratingly, eluded us,” commented Cooling Post editor Neil Everitt. “Now we can move on. We are pleased with the figures but we are still a long way short of where we eventually intend to be.”

Figures just published for the 18 months from January 1 2014 exhibit peaks and troughs but the general trend is steadfastly upwards.

“One of the many benefits of online marketing is the ability to accurately record and analyse a huge amount of visitor information,” Everitt added. “Once you filter out the spam and other undesirables, it provides an accurate snapshot of visitor behaviour and, perhaps more importantly from our point of view, popularity. Uniquely amongst websites, we don’t just make claims, we show you the evidence of how we are performing.”

The figures here show the main monthly Google Analytics figures for the Cooling Post from January 2014 to the end of June 2015. Still less than two years old, the Cooling Post continues to grow.

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