Beijer Ref and Carrier extend sales deal

SWEDEN: Beijer Ref and Carrier have extended their exclusive agreement to distribute Carrier DX’s comfort cooling products in several countries in Europe.

Refrigeration wholesaler Beijer Ref has had the exclusive rights to import and distribute Carrier-branded DX residential and light commercial heating, ventilating and air conditioning products in a number of countries in Europe since 2015. This agreement has now been extended until the end of 2023.

This is thought to apply to most of the main markets in western Europe including Poland. Carrier can, itself, also sell Carrier-branded products in these countries. 

A Beijer Ref shareholder, Carrier sold its refrigeration wholesale distribution operations in Europe and South Africa to the Swedish wholesaler in 2008.

Pleased to continue the collaboration, Beijer Ref CEO Per Bertland said: “Comfort cooling is a segment that is constantly growing, especially as consumer demand in Europe increases for air conditioning in the home. Carrier is a company which leads innovation in the market and has a strong product range, which in turn further strengthens Beijer Ref’s position in Europe.”

Meredith Emmerich, Carrier Global RLC’s managing director, said that he saw Beijer Ref’s geographic coverage and experience continuing to drive the adoption of the Carrier brand in residential and light commercial HVAC applications.

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Beijer Ref and Carrier sign DX sales deal – 3 February 2015
SWEDEN: Refrigeration wholesaler Beijer Ref has signed a distribution agreement with Carrier to distribute its DX air conditioning products in Europe. Read more…